Avalon Consulting Services specializes in IT solutions and technical consulting. Their capability statement highlights their deep technical expertise very well. The document is structured and focuses on their core services, such as cybersecurity, software development, and IT support. Whenever you submit your business for a new competitive position, be it a private tender or a company capability statement example for job application government contract, agencies and enterprises expect you to present a certain document.
essential steps to crafting a winning capability statement for your business
- Working in partnership with our current client NRG Cleaners, they were seeking to promote a new cleaning business focused on creating avenues of employment for Indigenous & Torres Strait Islanders.
- This practically means that you create a brief overview of all the (relevant) activities of your business, which will be one page long.
- These templates help facilitate planning, communication, and management of business capabilities, so you can meet strategic objectives and sustain a competitive advantage.
- These statements are different from writing responses to selection criteria.
- Now he not only has a capability statement and website, but he also has a solid foundation for other materials he needs to promote his services and the business as a whole.
Many job seekers are unaware their resumes are ‘boring’ and tell the recruiter nothing other than providing a copy-and-paste version of a job seeker’s most recent job description. The job description from the most recent company’s compensation plan may be word-for-word. It’s boring and tells recruiters nothing about the job seeker’s capability and the problems they have solved for their last employer. Esploro embraces the responsibility of doing business that benefits the customers and serves the greater interests of the community. Nikole Pearson is a highly skilled environmental consultant with a diverse life sciences education.
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Make sure that you customize and tailor your capability statement to your prospective clients. Check if you include keywords that match those in your prospect’s mission statement and/or request for proposal and if you include unbiased, objective data to differentiate and substantiate your claims. When you’re done, review, proofread, and finalize the capability statement. The next step is to pull all the information together into a document that supports a conforming tender. The best way of doing this is to follow a capability statement template and checklist to ensure you are including all of the relevant information.
Include a Video
- A compelling capability statement can spark valuable conversations with potential clients, partners, and stakeholders.
- Focus on your primary services or products, and try to tailor the list to the specific needs of the client or opportunity you’re targeting.
- Make sure that you customize and tailor your capability statement to your prospective clients.
- On top of your statement content, flipbooks offer a dynamic and interactive way to showcase the company’s strengths.
- The Smartsheet platform makes it easy to plan, capture, manage, and report on work from anywhere, helping your team be more effective and get more done.
When decision-makers are searching for possible partners, this effective tool makes sure that your brand stands out by highlighting your distinct advantages and skills. Make it easy for potential clients to locate essential information quickly. Utilize bullet points, headings, and straightforward language to enhance readability.
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Starting from the most recent, try focusing on the previous business you’ve conducted that are directly connected to what you’re applying for. By keeping your statement up to date, you can be sure that you’re always putting your best foot forward and showcasing your company in the best possible light. You should also keep a few hard copies available, especially if you frequently attend networking events. It’s always good to have one handy if you encounter a potential customer or client who wants to learn more about your company. Be sure to include any relevant metrics, awards, or recognitions that demonstrate your track record of success. And you can continue editing your template seamlessly by turning it into a flipbook right from Canva—to add interactivity, share the statement, and start tracking it right away.
Also, we partner with Australia’s leading educational institutions and have developed quality assurance measures. Consequently, our website currently hosts over 500 accredited courses across a wide range of fields. Therefore, try sticking to the most recent and most relevant experience. Simply enter your information into the tool and let it do the hard work for you. To stand out in a crowded field, you have to tell your prospects that you have a different way to solve their problem–one they haven’t been presented with or offered before.
It shows what goods and services you can provide, in addition to introducing you. Notice how this statement is concise yet comprehensive, offering a snapshot of the company‚Äôs strengths and successes. It’s tailored to highlight the aspects that matter most to potential clients, and it ends with a clear invitation to connect. A well-crafted capability statement shows your company’s dedication to professionalism and quality. It highlights your sharp eye for detail, which is important when looking for contracts, alliances, or new business prospects. Prospective customers and partners will trust and believe more because of this degree of professionalism.
A polished, error-free capability statement projects a professional image and enhances your credibility. Emphasize what makes your business unique compared to competitors. This could include specialized certifications, innovative processes, industry awards, or unique methodologies. Clearly articulate why clients should choose your business over others. Detail your primary areas of expertise, focusing on what you do exceptionally well.
By presenting detailed information about your competencies and achievements, it builds trust with potential clients and partners. This credibility is crucial in competitive markets where businesses must prove their reliability and effectiveness to win contracts and secure opportunities. To help you win more opportunities with confidence, we’ve curated 40+ free and effective capability statement templates in Excel and Word. These professional, easy-to-edit templates are ideal for small businesses, contractors, consultants, and vendors ready to pitch their value and stand out.
Your competitors likely provide the same services to the same customers. In addition to modifying your core competencies, past performance, and key personnel, you will want to ensure the language and tone of your statement are appropriate for the audience you’re addressing. When writing a capability statement, resist the urge to get creative.